Are American sneakers a
fashion don't in Paris? The Senior Editor of online magazine
Paris Eiffel Tower News addresses the issue from a bilateral
viewpoint.I can't
count the number of times travelers who asked me: 'Should I
wear sneakers in Paris?' and other variations of the same
question. American tourists especially are concerned about
'not fitting in' with inappropriate shoes.
That attitude is remarkable
indeed. Dressing so as not to shock the sensitivity of the
locals: how much more considerate can you get? I can only
give kudos to all of you who ever asked the question or
thought about it!
Paris, French fashion,
sneakers
Paris-bound tourists are
often of the opinion that French women are die-hard fashion
victims. This claim is definitely exaggerated, though access
to stylish clothing is heavily facilitated in Paris where
women magazines such as 'Elle' and 'Figaro Madame' dictate
what's fashionable and what's not.
In my humble opinion,
perennial tastes look very much alike in Paris and New York
City. Globalization tends to homogenize fashion, making
work-a-day wear similar in large cities.
No matter, the sneaker
concern remains valid. Sneakers are now such a commodity in
the US, how is it in Paris?
The generally accepted
business dress code in France usually bars sneakers from
entering the corporate environment, except for low-level
positions. Thus the Parisian woman wears good-looking city
shoes to go to work, unless the business which employs her
cultivates a sporty image in which sneakers find a natural
home.
Yet sneakers have become
design icons in their own right. Adidas, Puma and Nike each
have their own Parisian stores, and crank out more models a
convincing fashion-victim could easily shake credit cards
at. Adidas recently teamed with iconic fashion designer
Yohji Yamamoto to create Y-3, a new line of dress-up
sneakers. Stella McCartney also has her own Adidas line.
What major difference in
shoe-attitude could we identify between American and French
she-consumers? The latter will wear sneakers as design
items, not as workaday shoes. Sneakers won't be bought for
comfort, but will find an easy way into a tight purse when
they compliment dress-down pants and make their owner look
good. The She-Parisian loves sneakers which make her feet
look thin, small, and classy.
A mere glance at the types
of sneakers most commonly seen on women's feet in Paris is
telling: you won't see any wide, cushy, comfy-looking, plain
vanilla sneakers. You will see small, thin-looking,
flat-sole, designer sneakers.
For the same reasons, a
pair of Stephane Kelian or Robert Clergerie shoes will
almost always be favored over a pair of good-looking Pumas.
Shoes are a fashion statement, and the more understated it
is, the better.
That's another major
difference between French and American women. Understatement
is a cardinal rule in French fashion. Anything that is too
visible is considered garish. This is why the little black
dress is such a fashion icon, and why Audrey Hepburn will
always be remembered as The Quintessential Fashionable
American Woman.
Tourists and sneakers
Does all this mean you
can't wear sneakers when you travel to Paris? Of course not!
First of all, sneakers can
be comfortable walking shoes. And walk you will, in Paris.
The very best way to discover the city is to walk along its
streets. Wearing shoes in which you feel comfortable walking
10 miles a day at a leisurely pace is a majorly important
decision for the general mood of your stay in the French
capital.
Do not back off from
wearing sneakers if these are your best walking shoes. And
if you have even better walking shoes, pack them, even if
they make you look like you are on a trekking trip!
Frankly, you should not ask
yourself this question. Who cares about how you look in the
street? Don't be self-conscious, just be comfortable in your
shoes. You are a visitor, these are your vacations, this is
your very own time! Jeans and sneakers are international.
People won't be offended by your looks. Unless you dress in
pink tops and electric blue pants, with golden sneakers and
Jackie-O shades, nobody around will have any second thoughts
about your attire.
And if they ever notice
your jeans, LL Bean trekking shoes, and Patagonia jacket,
well, push come to shove, they might think you're American.
And so what? In all likelihood they will appreciate your
visiting Paris.
Dining out in sneakers
Does it mean you can wear
sneakers everywhere, on any and every occasion? Not so.
For instance, can you have
dinner in a restaurant shoed with your brand-new white
sneakers?
For the sake of it, let's
imagine you are strolling along in your Levi's jeans and
Lands End boots. It's now dinner time, you are hungry, and
scanning the landscape looking for a promising restaurant.
There is it! The menu displayed outside is appetizing,
prices are within your comfort zone, the place is not so
crowded... Ah, but guests are dressed smartly. Will they let
you in? Will you fit in?
I have yet to see a door
sign indicating 'No Sneakers Allowed' in Paris. Some
high-brow places may expertly leave you at bay: "Do you have
a reservation? Sorry, we are full tonight". But beside those
rare snobbish places, no restaurant will refuse to seat you
because you wear casual sneakers.
Therefore the right
question is not 'Will I be allowed in?', but 'Will I feel
comfortable entering a dressy place in sneakers?' I venture
that you probably would not. And the problem is that being
self-conscious is a surefire way to kill your meal. Your
attention should be in your plate and on your food, not on
your shoes and garb.
My practical rule is 'Dress
according to the lieu'. If you intend to dine out at
expensive, dressy restaurants when you are in Paris, just
bring your Pradas. Better yet: pay a visit to Stephane
Kelian's and Robert Clergerie's boutiques in Paris, and buy
yourself gorgeous-looking footwear by these Parisian
designers.
Other places and sneakers
There are other places
where sneakers just won't cut it.
The Opera House is
definitely one of them. But who would be so foolish as not
to dress up for opera night? The sneaker point is moot.
What about a cabaret? I
would say it is much better to dress up when you have dinner
at a cabaret like 'Moulin Rouge', 'Lido', and 'Paradis
Latin'. Though only the stage is well lit in these places,
the fact is people around you will usually be dressed up.
You will feel much more comfortable in some more formal
wear.
How about the boats on the
Seine? If you are boarding a boat for a dinner cruise, don't
wear sneakers. This is a romantic experience, you will want
to make the most of it. An evening dress is 'de rigueur'. On
the other hand, if you simply want to cruise up and down the
stream, sneakers are fine.
Museums? Forget style, wear
very comfortable shoes. Nobody will look at your shoes, art
is on the walls. But walking down the Louvre galleries is a
tiring experience: so much too see, so many galleries, so
slow the pace. The good doctor's advice: go with cushion and
comfort.
Art gallery 'vernissages'?
Style is your cue. Art galleries are small, vernissage
evenings are short. Evening dress, black preferably, nothing
flashy, and good-looking design shoes. No sneakers.
Wrapping up
Dress for the place you go
to. If you are unsure about the dress code, you may call in
advance to get appraised of it. Pack a dressy pair of shoes,
or buy one when you are in Paris. Bring a discreet,
understated evening dress.
But don't back away from
sneakers for other not-so-formal occasions. Wear them
shamelessly in the street. You will blend just fine if you
harbor a pair of jeans and a pair of sneakers. Nike is an
American brand, and it is very popular in France. Levi's,
Diesel, and Calvin Klein are American brands, and they rule
the French jeans scene too. In fact, I can't quite think of
any domain in France where American culture did not leave a
mark -- except maybe cuisine.
So be comfortable in your
sneakers, and enjoy the view.
About the Author
Phil Chavanne is the Senior
Editor of Web magazine
Paris-Eiffel-Tower-News.com, , which covers all
Paris-related topics to the advantage of travelers bound to
France capital: information and stories on Paris hotels,
restaurants, monuments, and places to visit. Metro and city
maps, and free subscription service.